Our Leadership

We believe in removing barriers, inspiring innovation, and helping healthcare providers attain the greatest of heights.

Executive Team

Morris Panner

Morris Panner

CEO

As CEO of Ambra, Morris Panner leads the company on its mission of delivering better care through better technology. Morris is an active voice in the cloud and enterprise software arena, focused on the services and healthcare verticals. He is a frequent contributor to business, healthcare, and technology publications. Before Ambra, Morris built and sold an industry-leading business-process software company, OpenAir, to NetSuite (NYSE:N). He once served as the US Embassy Resident Legal Advisor in Bogota, Colombia; and his first job ever was as a janitor at his old high school while on summer break from college. Both of these very different experiences taught him valuable lessons about the human condition, and make him cherish his time with family that much more. Morris has a BA from Yale University and a JD from Harvard University.

Geoff Crawshaw

Geoff Crawshaw

CTO

Geoff Crawshaw has developed and coded a wide variety of commercial software, and was an early pioneer in building software-as-a-service applications. Most recently, he founded and led the technical team at OpenAir, which was acquired by NetSuite (NYSE:N). Geoff graduated cum laude from Milton Academy and attended Rice University. He served in the 82nd Airborne and was at one time stationed at the US Army Natick Research Development and Engineering Center. While there, he actually volunteered as “human research,” which means he can tell you exactly what hypothermia, heat exhaustion, and altitude sickness all feel like!

Laura Schulhof, CFO Ambra Health

Laura Schulhof

CFO

Laura drives the financial and accounting, legal and HR functions of Ambra Health with a strong background in strategic finance. Prior to joining Ambra in January 2017, Laura was Chief of Staff of the CEO at Endurance International, a publicly-traded SaaS hosting and IT services business for SMBs. While there, she worked closely with the functional leaders of each department and focused finance and operations for the company's growth ventures. She also worked closely with the BD, Finance and Legal teams to complete the acquisition of Constant Contact in 2015. Prior to joining Endurance in 2015, Laura was an investment banker for Credit Suisse in the Technology group based in San Francisco. While there, Laura was a part of many IPOs, equity and debt financings (including of EIGI) and M&A transactions on both the buy and sell side. Laura is a graduate of Princeton University.

Ed Marshall

Ed Marshall

CPO

Ed Marshall and the product team ensure that the Ambra platform is extremely flexible, easy to use, and robust enough to serve as the backbone of innovation for our customers’ care network. Before Ambra, Ed held roles as SVP and GM of the Services Industry business unit at NetSuite, as well as VP Sales and Marketing for OpenAir, which was acquired by NetSuite. Across these roles, he ensured NetSuite’s position as the #1 PSA solution on the market. A seasoned speaker, Ed has presented at industry events such as the Gartner Symposium/ITxpo, TSIA’s Annual TSW Conference, and the CFO Leadership Council. Prior to NetSuite and OpenAir, Ed was a management consultant at Bain & Company, and an engineer at General Electric. Ed has a Sc.B. from Brown University, an M.S. from Rensselaer Polytechnic Institute, and an MBA from the Wharton School. He’s a fan of the Liverpool Football Club and all Boston sports teams—but he isn’t afraid to admit that the movie “Hoosiers” makes him cry.

Aaron Kur

Aaron Kur

VP Sales

Aaron is a results-oriented healthcare technology sales leader, with experience at startups, rapid growth-stage companies, as well as major financial services firms. Prior to joining Ambra, Aaron was in the sales and trading unit of the Securities division at Goldman Sachs, but he first realized he had a passion for the healthcare space while at Revolution Health Group (acquired by Everyday Health). Aaron never does anything in halves, and has in fact been known to run a marathon on a whim. He holds a BS in Commerce from the University of Virginia, where he remains active in the University's entrepreneurship community. Aaron also serves on the Alumni Governing Council of The Potomac School.

Alex McFerran

VP Services

Alex McFerran lives by the words of Rudyard Kipling, “For the strength of the pack is the wolf, and the strength of the wolf is the pack.” So, it’s no wonder that he’s led some of the industry’s most empowered teams focused on delivering cloud-based applications to the enterprise market. Prior to joining Ambra, Alex served as Director, Professional Services at NetSuite (NYSE: N) and OpenAir, where he led his teams through some of the most complex multinational deployments, including Siemens PLM, MedImmune (an AstraZeneca company), and BEA. Alex is a graduate of Colgate University and has an MBA from the University of Virginia.

Andrew Duckworth

Andrew Duckworth

VP Business Development

As VP of Business Development of Ambra Health, Andrew is focused on Ambra's partnership efforts and works closely with Ambra's partners in both the US and International markets. Prior to joining Ambra, Andrew spent four years in the sales and trading unit of the Securities Division at Goldman Sachs. Andrew received a BA in Economics from Claremont McKenna College where he was also a member of the CMS Stags tennis team.

Board of Directors