At this tech event, big companies get a taste of life as a start-up

The roomful of entrepreneurs watched in anticipation as the first participant took the stage. They’d all been in that position before: teeing up the PowerPoint slide show, fumbling around with the presentation remote and clearing their throats before launching into a business pitch.

Only this time, the ones doing the pitching were executives from large companies such as Comcast, Samsung and Time Inc.

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